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undergraduate thesis
DRUŠTVENO ODGOVORNO POSLOVANJE U HOTELIJERSTVU
2024. urn:nbn:hr:128:270023
Matijević, Sara
Karlovac University of Applied Sciences
Business Department

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Matijević, S. (2024). DRUŠTVENO ODGOVORNO POSLOVANJE U HOTELIJERSTVU (Undergraduate thesis). Karlovac: Karlovac University of Applied Sciences. Retrieved from https://urn.nsk.hr/urn:nbn:hr:128:270023

Matijević, Sara. "DRUŠTVENO ODGOVORNO POSLOVANJE U HOTELIJERSTVU." Undergraduate thesis, Karlovac University of Applied Sciences, 2024. https://urn.nsk.hr/urn:nbn:hr:128:270023

Matijević, Sara. "DRUŠTVENO ODGOVORNO POSLOVANJE U HOTELIJERSTVU." Undergraduate thesis, Karlovac University of Applied Sciences, 2024. https://urn.nsk.hr/urn:nbn:hr:128:270023

Matijević, S. (2024). 'DRUŠTVENO ODGOVORNO POSLOVANJE U HOTELIJERSTVU', Undergraduate thesis, Karlovac University of Applied Sciences, accessed 11 May 2024, https://urn.nsk.hr/urn:nbn:hr:128:270023

Matijević S. DRUŠTVENO ODGOVORNO POSLOVANJE U HOTELIJERSTVU [Undergraduate thesis]. Karlovac: Karlovac University of Applied Sciences; 2024 [cited 2024 May 11] Available at: https://urn.nsk.hr/urn:nbn:hr:128:270023

S. Matijević, "DRUŠTVENO ODGOVORNO POSLOVANJE U HOTELIJERSTVU", Undergraduate thesis, Karlovac University of Applied Sciences, Karlovac, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:128:270023

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Metadata
TitleDRUŠTVENO ODGOVORNO POSLOVANJE U HOTELIJERSTVU
Title (english)CORPORATE SOCIAL RESONSIIBILITY IN HOSPITALITY
AuthorSara Matijević
MentorIvana Varičak (mentor)
Committee memberMateja Petračić (predsjednik povjerenstva)
Committee memberAndreja Primužak (član povjerenstva)
Committee memberIvana Varičak (član povjerenstva)
Committee memberNatalija Kusanić Belinić (član povjerenstva)
GranterKarlovac University of Applied Sciences
(Business Department)
Karlovac
Defense date and country2024-02-23, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Tema ovoga završenog rada je društveno odgovorno poslovanje u hotelijerstvu. U završnome radu je pojašnjen pojam društveno odgovornog poslovanja, razvoj društvenog poslovanja kroz povijest kako u Europi, tako i u Hrvatskoj, primjena načela i mjerila društveno odgovornog poslovanja te primjeri poduzeća koji se orijentiraju održivom turizmu i društveno odgovornome poslovanju. Hotelijerstvo nudi mnogo primjera dobre prakse, a kroz rad su prikazani turistički objekti iz Republike Hrvatske i inozemstva, koji nam prikazuju kako brinuti o okolišu, zaposlenicima i lokalnoj zajednici, a pritom biti vrlo uspješni. Predmet istraživanja ovog rada je utvrditi kako turistički objekti stacionirani u RH; Hotel Split i Terme Sveti Martin, imaju praksu društveno odgovornog, odnosno zelenog poslovanja te ih usporediti sa hotelima u inozemstvu.
Abstract (english)
The topic of this finished work is socially responsible business in the hotel industry. The final paper explains the concept of socially responsible business, the development of socially responsible business throughout history both in Europe and in Croatia, the application of the principles and criteria of socially responsible business, and examples of companies that are oriented towards sustainable tourism and socially responsible business. The hotel industry offers many examples of good practice, and the work presents tourist facilities from the Republic of Croatia and abroad, which show us how to take care of the environment, employees and the local community, and at the same time be very successful. The subject of research in this work is to determine how tourist facilities are stationed in the Republic of Croatia; Hotel Split and Terme Sveti Martin have a practice of socially responsible, i.e. green business and can be compared with hotels abroad.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:128:270023
Study programmeTitle: Hospitality Studies
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2024-03-12 08:38:49